Google Places allows
local businesses to set up free listings that are featured both on Google Maps
and in Google's local search results. According to Google, 97 percent of
consumers search for local businesses online, making Google Places an in valuable
platform for small businesses looking to expand their online presence and get
noticed through cost-effective marketing. Any local business can set up an
account and you can even tailor your listing to include additional information
about your business, pictures and a link to your website.
Adding your business to
Google Places is a great way to help get your business discovered online and
drive traffic to your website or even directly into your business! Having you
business listed on Google will allow your customers to create/read reviews about
your business, publish photos, view your information, and find out where you
are located! This is also not to mention that being listed on Google Places will also help you with your SEO, as Google Local is run by, well… Google!
The process is actually
very easy and doesn’t take any more than ten minutes. Here’s how you do it:
1. Head to Google Places (seems like a good place to
start right?)
2. You will need to
either sign in with your Google Account (if you use Gmail, you have a Google
Account) or create one (It’s Free!)
3. Once you are signed
in, go ahead and click “Add New Business.”
4. This will take you
to the “Find Your Business Tab.” You will need to search for your business by
phone number and name to see if Google already has information about your
business.
- Select the country you operate in
- Enter your phone number for your business
- Click “Find Business information.”
Look over the search
results, and see if any of them match your business. If you find a match, click
on the link and you will be prompted to add more business information on the
Edit Details page. However, if you don’t, click the “Add a new listing” link.
5. From there, fill out
the basic information about your business. This will include:
- Business Name
- Street Address
- Phone Number
- Website
6. Click “Next” to go
to the next page. Here you will fill out even more details about your business
including:
- Categories
- Hours of operation
- Payment options
- Photos
- Video
- Additional details
7. Once you have
entered in all of the information you want, all you need to do is verify it!
There are three ways to do this. You can do it over the phone, with a text
message, or Google will email you a postcard with a code on it.
Well, what are you waiting
for? Get to it!
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