Understand DoFollow & Nofollow Link: SEO Basics

Whenever we talk about search engine optimization, some of the common words are noindex, doindex, nofollow, dofollow, meta robots and so on. All the words hold equal importance in the SEO. In this post I will be explaining about Nofollow and Dofollow. Especially for newbies who are new to SEO or people who are still not clear about Nofollow or dofollow, this post will be useful.

Do-Follow Links:

When Google bots are crawling a website they look for external links point to other websites. If this links is “do follow” then search engines will follows the link and so link juice gets passed.

For example:

<a href= http://codigitalmarketing.blogspot.in/  rel=”dofollow”> Digital Marketing and SEO </a>

<a href= http://codigitalmarketing.blogspot.in/  rel=”external”> Digital Marketing and SEO </a>

Notice the rel=”dofollow” and rel=”external” in the above code. They define the link as do follow. Also if you do not use rel attribute the link will be treated as ‘dofollow’. These links are important in terms of SEO as they are tracked by search engines and the value (which is called link juice) of the links also gets transferred.

No-Follow Links:

If a search engine finds a “no follow” backlink it will just ignore the link and will not get deeper into crawling and no link juice is passed. 

For example:

<a href= http://codigitalmarketing.blogspot.in/ rel=”nofollow”> Digital Marketing and SEO </a>

Notice the “nofollow” attribute in the above code. This defines a code as “nofollow”. So “nofollow” backlinks are not important in terms of search engines as it is not crawled. The comments section mostly have no follow links. But that does not mean that these links are useless. You can still get some quality traffic from these also.

For example: you went to a well-known website and you commented something which attracts readers attention then the reader might want to know more about you (as this is human tendency) which may help you in bringing some quality readers. So don’t ignore it like search engines.

How different search engines treat Nofollow?

• Google: Google does not follow the nofollow link.
• Yahoo: Yahoo follows that link for finding new content but link juice is not passed.
• Ask: It does not follow nofollow tag and treats it as normal dofollow link.

How to know if a link is “dofollow” or “nofollow”?

In Mozilla and Chrome, just right click the link you want to check and select “Inspect Element” in the menu. As you select it a window will open in the bottom of the browser with a highlighted link with complete html code. There you can see whether the nofollow tag has been used or not. If it is used it will be No follow link otherwise dofollow link.

Page Rank and Link Juice Explained?

When a user types in a search query, the search engine’s number one goal is to return results that are high-quality, relevant, and able to best give them what they want. One of the 200+ factors Google takes into consideration to determine which web pages best fit the bill is Page Rank.

What is Google Page Rank?

Page Rank is a link analysis algorithm used by Google to help determine the relative importance of a website. Every website is given a Google Page Rank score between 0 and 10 on an exponential scale. 

The main way of acquiring Page Rank is through the acquisition of links from other websites with Page Rank to share. This is where the concept of Link Juice comes from.

Link Juice provides a way of illustrating and conceptualizing how Page Rank flows between pages and websites.

 

If you’ve been busy building links from other websites, every page on your website has a different amount of Link Juice contained within, and every link you add to the page is like connecting a pipe that allows juice to flow between pages.

Because every page has a different amount of Page Rank, different pages can transfer different amounts of Link Juice to other pages. The more links, or should I say pipes, you add from each page the smaller the fraction of the available Link Juice can be transferred to each page.

Normally your homepage has the highest Page Rank and therefore the largest amount of Link Juice to transfer. Any link from your homepage transfers that juice to the page it is connected to. Links from the homepage should therefore be used wisely and directed to the pages that are the most competitive, and that you want to rank most highly for.

This concept is how your pages link together, the number of internal links used and the text you use in the link is important. It also illustrates why links from other websites are so important to anyone wanting to rank higher. It’s never been an easy topic to explain, how did I do?

Link Juice Actions

You’ve read how internal links pass Keyword Relevance and Page Rank / Authority to other pages as well as helping users navigate through your site. What you now need to do is:

• Check if you have optimized your links from your homepage to direct Link Juice to your most important pages?
• Check if your most important pages have more internal links than the others?
• Check if your internal link anchors are relevant and consistent with the page you’re linking to and your keyword strategy?
• Build more links from other websites. 

Video Submission in SEO

One of the most recent trends today in building backlinks and driving traffic to a website is video submission. This process has of late become very popular among the savvy internet marketers as it’s easy to get started with it.

Video submission is a process where you create a video which can be purely text based or containing a power point presentation and sound and then uploading and submitting this video to video submission sites. The video you create can contain a description of your products or service offerings, new launches, or any other matter that is appealing and can drive more traffic to your site.

The main idea behind video submission is that search engines assign more weightage to pages containing videos. For instance, if you submit a video of your product on YouTube, then when anyone searches for that product on the Internet, the possibility of your video showing in the top results is much higher when compared to not having any video. Additionally, if you put a link pointing to your site in this video or under it, it can benefit you as well as your site. This is because when people watch your video, they see your products or services in it and if they are interested in what they see then they will visit your website to buy what they have seen and liked.

Advantages of Video Submission

Some of the key benefits of the video submission process are: It helps in getting more traffic to your website. It helps in building more backlinks for your site. One video can be submitted to several video submission sites. You can drive traffic from several video submission sites to which you have submitted your video. Search engines give more weightage to videos. Most Popular Video submission Sites List 1) www.youtube.com/ 2) www.vimeo.com/ 3) www.facebook.com/ 4) www.myspace.com/ 5) www.twitter.com/ 6) www.linkedin.com/ 7) www.flickr.com/ 8) www.mediefire.com/ 9) www.4shared.com/ 10) www.issuu.com/ 11) www.dailymotion.com/in 12) www.tv.com

SEO Techniques: Article submission

Article submission is a powerful internet marketing service in which we write articles related to our industry and then do manual submissions in quality article directories, relevant blogs and content rich websites. For which our website link will appear faster in the Search Engines because these directories are regularly crawled, also get more amount of visitors and backlinks as well which indirectly helps for ranking well in search engines.

But remember Article submission is only helpful if we are submitting unique content on high quality article site.

There are various benefits of article submission including advertising, marketing and publicity of your business on the World Wide Web. Two of the main benefits are:

• Article submissions can enhance and improve the ranking of your online business in search engines byincreasing the quantity of backlinks and PR.
• Another benefit that article submission offers is that of establishing the particular website owner as an expert in their industry. By providing valuable detail and information within articles, it builds the trust of potential customers thereby giving them a reason to visit your website.

5 key points to consider while writing articles

During the process of article submission do not forget to consider below 5 key points. Following these points will meet the purpose of both i.e. your target audience and search engines.

1. Articles should be original and information rich.
2. Articles should be keyword rich but not excessive to the point of keyword stuffing.
3. The average length of articles should be between 500 and 700.
4. Give a unique title to your article with main keyword into it so as to make it easy for web crawlers to identify and classify the topic of your article.
5. Giving subheadings, bullets and numberings to articles make it presentable and easy to read for potential customers.

Article Submission sites list:-

1. http://ezinearticles.com/

2. http://www.articlesbase.com/

3. http://www.articlesnatch.com/

4. http://scriffon.com/

5. http://slashdot.org/

6. http://www.articlebiz.com/

7. http://www.articlecube.com/

8. http://www.articlealley.com/

9. http://www.amazines.com/

10. http://www.articlesphere.com/

11. http://hubpages.com/

12. http://goarticles.com/

13. http://www.articlecity.com/

14. http://www.isnare.com/

15. http://www.articledashboard.com/

16. http://www.articlecontentking.com/

Image Submission in SEO

Image submission is one of the important aspects of social media optimization as well as SEO. Huge companies are now opting for SEO service to channel their product to a large number of potential buyers. It’s not only helps the individual product of a company to reach the prospective clients but also promotes it eventually.

Nowadays, image submission in SEO has gained as one of the easiest and effective ways to build links. The sole principle is that image optimization helps to expand the visibility of the products. Images are inclined to attract more attention than mere statements.

Importance of Image submission in SEO

Image submission is part of Social media optimization and it’s important in perspective of Search engine optimization but there are some important things to keep in mind while submitting the images in directories which i am describing over here.

when you are going to select the image just remember image must be fresh, Copied image or water marked images do not submit in directories because they won't approve your image until you won't use fresh or unique image same as content.

After image selecting you need to be edit the image if you are targeting some key phrases or URL'S so you can show them in image by editing and you can write something interesting that attract visitors, and they can move to your website.

After this editing to process you need some good image directories which can help you to submit your image, so you may submit your images in Flicker, Photobucket, Picasa, etc. Choose high page rank directories and submit your image.

When you are submitting the image give the proper title for image after that you can insert the targeted keywords, good and quality description and you can make the links in description as well as and you can add the your exact location so visitors can search your location through Image.

So these are some useful tips for image submission that is important in image submission and you can get benefit through image submission and you can improve search engine ranking of your website through Image submission.

20 Image Submission sites list

1 http://500px.com/

2 http://imageshack.us/

3 http://imgur.com/

4 http://multiply.com/

5 http://photobucket.com/

6 http://www.care2.com/community

7 http://www.dotphoto.com/

8 http://www.flickr.com/

9 http://www.fotki.com/

10 http://www.fotoblur.com/

11 http://www.kodakgallery.com/gallery/welcome.jsp

12 http://www.panoramio.com/

13 http://www.photoshop.com/

14 http://www.sendphotos.com/

15 http://www.squidoo.com/

16 http://www.webshots.com/

17 https://picasaweb.google.com/home

18 http://www.23hq.com/

19 http://www.s1290.photobucket.com/

20 http://www.shutterfly.com/

Classified Ads Submission in SEO

A classified ads submission is the great and best way to selling products or advertise services. In SEO classified submission count as effective tool. It help webmaster to create back links on their website/or blog with the help of their primary keyword. In return we get quality traffic and quality back links on website.

Classified ads submission is more effective technique when we go through regional. Suppose we want traffic on our website in India and we are submitting ad in American sites, then it is not more effective. Try to collect Indian Free classified Sites List and submit your ad in those sites. You will definitely get huge traffic on your website.

So, here I am going to share some Indian Free Classified Sites List with high PR. Submit your classified ad in these sites and get rich traffic from India region.

100 Free Classified Ads Submission websites List: -

1 http://www.10dayads.com
2 http://www.expatriates.com 6
3 http://www.oodle.com 6
4 http://www.craigslist.co.in 6
5 http://www.olx.in 5
6 http://www.vivastreet.co.in 5
7 http://www.clickindia.com 5
8 http://www.taaza.com 5
9 http://classifieds.webindia123.com/ 5
10 http://www.saralweb.com 5
11 http://www.kugli.com 5
12 http://www.expatads.com 5
13 http://www.sell.com/ 5
14 http://www.tcnext.com/post-free-classified-ads 5
15 http://www.freeads.in 5
16 http://www.franceinlondon.com 4
17 http://www.clpage.in 4
18 http://www.classifiedslive.com 4
19 http://www.epage.com 4
20 http://www.musofinder.com 4
21 http://www.ablewise.com 4
22 http://www.eclassifiedsweb.com 4
23 http://www.hindustanlink.com 4
24 http://www.adoos.in 4
25 http://classifieds.chennaionline.com  4
26 http://classifiedadsunlimited.com/  4
27 http://www.walldirectory.com 4
28 http://www.addlistsite.com 4
29 http://www.pune.khojle.in 4
30 http://www.tips4india.in 4
31 http://www.adpost.com 4
32 http://www.cityad.ws 4
33 http://www.freeadsinindia.in 4
34 http://adpiece.in/classifieds/post-ad 4
35 http://www.classifiedads.com 4
36 http://www.comrite.com 4
37 http://www.arborlist.com 4
38 http://www.myadmonster.com 4
39 http://www.jobhub.com 4
40 http://www.whereincity.com 4
41 http://www.indads.in 4
42 http://www.ibibo.com 4
43 http://www.jicka.com 3
44 http://www.indiacatalog.com 3
45 http://www.ukclassifieds.co.uk 3
46 http://www.ad-mart.co.uk 3
47 http://www.quikr.com 3
48 http://www.annuncitop.com/in/ 3
50 http://www.adsanddeals.com 3
51 http://www.eclassifieds4u.com 3
52 http://www.azindia.com 3
53 http://www.seattleindian.com 3
54 http://www.highlandclassifieds.com 3
55 http://www.webcosmo.com 3
56 www.bbc.net/cgi-bin/suite/classifieds/classifieds.cgi 3
57 http://www.newads.org 3
58 http://www.indiagrid.com 3
59 http://www.88db.com 3
60 http://www.adsglobe.com 3
61 http://www.yatbo.com 3
62 http://www.anunico.in/ 3
63 http://www.freecker.com 3
64 http://www.bokrin.com 3
65 http://www.mixmarket.com/ 3
66 http://www.indialist.com 3
67 http://www.boombastic.org 3
68 http://www.porkypost.com/ 3
69 http://www.ivarta.com 3
70 http://www.buyselleverything.com 3
71 http://www.indiaclassifieds.com 3
72 http://www.classifieds.amlaan.com/ 3
73 http://www.hastogo.com/ 3
74 http://www.abydir.com/ 3
75 http://www.allads.co.in 3
76 http://www.freeclassifiedssites.com/ 2
77 http://www.worldfreeads.com 2
78 http://www.droik.com 2
79 http://takarat.com/openclassifieds/publish-a-new-ad.htm 2
80 http://www.post-ad-here.com 2
81 http://www.sitoshop.co.uk 2
82 http://www.emoment.net 2
83 http://www.zikbay.com 2
84 http://www.freelocalads.in/post-ad/ 2
85 http://www.freeonlineads.com/ 2
86 http://www.desishades.com 2
87 http://www.biggestclassifieds.com/ 2
88 http://www.yadsi.in 2
89 http://www.freeadsglobal.com 2
90 http://www.classifieds-market.net 2
91 http://www.hotfreelist.com/ 2
92 http://www.iwantosellnow.com 2
93 http://www.tirupur.com 2
94 http://www.klist.com 2
95 http://www.abacin.com 2
96 http://www.salesbuddie.net/ 2
97 http://www.dymm.com 2
98 http://www.benefito.com 2
99 http://www.buyandsell.com 2
100 http://www.webdayads.com 2
101 http://www.justlanded.com 7

What are backlinks and why are they important to your website?

In search engine optimization (SEO) terminology a backlink is a hyperlink that links from a Web page, back to your own Web page or Web site. Also called an Inbound Link (IBL) these links are important in determining the popularity (or importance) of your Web site. Some search engines, including Google will consider Web sites with more backlinks more relevant in search results pages. May also be written as two separate words, back link.

Importance of Backlinks with SEO

Inbound links today arean essential part of the Search Engine Optimization because when you buildvaluable backlinks, your site gets a higher ability of being indexed by the search spiders. It will also help to boost worth traffic to your website.

It is not enough to have a lot of number of inlinks; you need to have quality links. The content of the sites you have incoming links with must to be related to the content on your website.

The more the inward links, the better the popularity of a site. Backlinks are very important for SEO and Ranking. Some Search Engines spider, mainly Google gives a lot of value to the number of inbound links. Spiders consider site more reliable that others on the base of number of quality inlinks it has.

How do you get good backlinks?

There are many ways to add high quality backlinks to your site. For instance, try the following:

• Write regular press releases and submit to various local and national media sites or other web based PR sites. Most media outlets will redistribute your press release for free while several web based sites will charge a small fee to promote and publish your release.

• Write guest blog posts on other popular industry blogs. Bloggers are always looking for new and fresh content. When you’re invited or accepted as a guest blogger, work a link back to your site into the article.

• Get listed and complete your profile on various quality directory sites. Most of these sites provide a free basic listing; just make sure you work your website into the listing.

• Setup and use social media. Link back to content on your site regularly.

• Write compelling, unique, and sharable content. Not only does this establish you as a thought leader, it also increases the likelihood that others will link back to you organically when they reference your content.

• Add social sharing tools to your own content so it makes it easy for people to share the valuable content that you create.