How to Claim Your Business on Google Places?

Google Places allows local businesses to set up free listings that are featured both on Google Maps and in Google's local search results. According to Google, 97 percent of consumers search for local businesses online, making Google Places an in valuable platform for small businesses looking to expand their online presence and get noticed through cost-effective marketing. Any local business can set up an account and you can even tailor your listing to include additional information about your business, pictures and a link to your website.

Adding your business to Google Places is a great way to help get your business discovered online and drive traffic to your website or even directly into your business! Having you business listed on Google will allow your customers to create/read reviews about your business, publish photos, view your information, and find out where you are located! This is also not to mention that being listed on Google Places will also help you with your SEO, as Google Local is run by, well… Google!

The process is actually very easy and doesn’t take any more than ten minutes. Here’s how you do it:

1. Head to Google Places (seems like a good place to start right?)

2. You will need to either sign in with your Google Account (if you use Gmail, you have a Google Account) or create one (It’s Free!)

3. Once you are signed in, go ahead and click “Add New Business.”

4. This will take you to the “Find Your Business Tab.” You will need to search for your business by phone number and name to see if Google already has information about your business.

• Select the country you operate in
• Enter your phone number for your business
• Click “Find Business information.”

Look over the search results, and see if any of them match your business. If you find a match, click on the link and you will be prompted to add more business information on the Edit Details page. However, if you don’t, click the “Add a new listing” link.

5. From there, fill out the basic information about your business. This will include:

• Business Name
• Street Address
• Phone Number
• Website

6. Click “Next” to go to the next page. Here you will fill out even more details about your business including:

• Categories
• Hours of operation
• Payment options
• Photos
• Video
• Additional details

7. Once you have entered in all of the information you want, all you need to do is verify it! There are three ways to do this. You can do it over the phone, with a text message, or Google will email you a postcard with a code on it.

Well, what are you waiting for? Get to it!

How to Schedule a Post in Facebook?

As a small business owner your time is valuable. Scheduling posts on Facebook can save you time and allow you to do the bulk of your Facebook work all at once. You can schedule posts up to 6 months in advance, I recommend scheduling a bulk of your posts and then supplementing those posts, occasionally, with timely as they happen updates.

A step-by-step guide how to schedule your posts on Facebook.

1. Go to the permalink post on your blog/website and copy the link. You will find the link in the address bar. Highlight the URL and copy (Ctrl + C or Command + C on a Mac).

2. Go to your Facebook business page. In the status box, paste the link you copied from your blog post. This should bring in the image and summary of the post.

Sometimes I find Facebook can be a little buggy. If your image does not pull-in with the summary of the post as shown below, just delete the link, refresh the page, and re-paste the link. It usually works the second time. Then you can delete the link and write a little something about the post to make it personal.

3. Click the blue “Post” button and a drop down will appear. This is where you select “Schedule Post.” You will also see you can backdate or draft a post.

4. In the pop-up box, select the day and time you would like the post to go live. Click the blue “Schedule” button to set the date and time.

5. You will see a notification in your timeline for all your scheduled post.

You can prepare posts and schedule them to be published on your Business Page on different dates. Scheduled posts need to be shared between 10 minutes and 6 months from the time you create them.

To schedule a post:

• Start creating your post at the top of your Page’s Timeline
• Click next to Post
• Select Schedule Post
• Choose the date and time you want the post to be published
• Click Schedule

If you choose a date in the past, the post will appear immediately in the appropriate place on your Page’s Timeline. All times correspond to the current time zone you’re in.

What is a press release or a news release?

A press release or a news release is a written announcement directed at members of the news media about something claimed as having news value. This encourages the journalists to write a news article on the subject giving you a lot more exposure for free. Press releases can announce a range of business news such as: scheduled events, awards, accomplishments, new products, new services, executive promotions, sales and other financial data, etc.

A well-written press release should contain embedded links to key web pages on your site. Then, when it is distributed through a press release distribution service and is syndicated and posted on numerous third-party websites and blogs, you automatically have a powerful set of links (with chosen anchor text) back to your site. This means those links serve as a link signal for the major search engines and elevate your search visibility for your website. 

Here are some tips for ensuring you optimize your next press release: 

Make sure your press release is newsworthy

The first step you’ll want to take before you sit down to write your release is to make sure you aren’t just writing a marketing pitch. A press release should let people know about something new that’s happening, whether that’s internal company development, or a larger trend/story that your news/company fits into. 

Clearly define your goals and target audience

Think long and hard about exactly which types of publications you are hoping to target with this release, and then write the release with those publications in mind. Really think about whom your ideal audience would be, what story hook would appeal to them and how you might be able to interest them in your story. 

Structure your release like a news story – and focus on getting your keywords in first two paragraphs

Structure your release like a news story. If you studied journalism, you are familiar with the infamous inverted pyramid theory. Stick to that structure. The more the release is written like an existing news piece you might see in the press, the better chances you’ll have of getting it picked up. 

In addition, search engines place a disproportionate amount of importance on the content early in your release — specifically the headline, subhead and first two paragraphs. Make sure to use your targeted keywords as often as you can within this space.

How to Write a Press Release?

So, how to write a press release? That's a million dollar question. If done right, it can indeed bring you a million dollars in revenue. Let's get started by answering what a press release is.

"A press release is simply a statement prepared for distribution to the news media announcing something claimed as having news value with the intent of gaining media coverage."

A press release consists of following elements:

Headline

The headline is the first single line of text in the press release and tells what the press release is about. It can be a very effective tool to grab the attention of the journalists, so writing it from a journalist’s perspective is very important. Think what headlines catch your eyes in the newspaper.

The headline should be descriptive but not too long. For the later reason, PRLog limits it to 100 characters. The headline should be formatted in title case, that is, each word in the sentence should have first letter capitalized, and rest of the letters in lowercase. Acronyms can be in uppercase.

Summary

The summary lets you build up your chance to sell your press release to the journalist. It is generally a requirement of online press release services. Identify a unique feature about your product or service and then write how it is going to revolutionize the world.

The summary should be a single paragraph with about three to five lines. Beyond 250 characters is too long, so this is the limit for PRLog. All sentences in the summary should be in sentence case, that is, only first letter of a sentence should be capital, and all others should be lowercase. Again, acronyms can be all capital letters.

Body

Dateline

The dateline contains the release date of the press release and usually also the originating city of the press release. For online press release services like PRLog, the date stamp is automatic and should not be entered.

Introduction

The introduction is where the press release body starts. It is the first paragraph in a press release, that generally gives basic answers to the questions of who, what, when, where and why.

Details

The details come after the introduction. It gives further explanation, statistics, background, or other details relevant to the news and also serves to back up whatever claims were made in the introductory paragraph.

The body should be at least 3000 characters or 500 words. PRLog allows you a much higher limit of 8000 characters. The body should have a minimum of two paragraphs. All paragraphs should be ideally between 5 to 8 lines each. There should be a blank line after each paragraph for good visibility.

About

The about section is also called the "boilerplate" as it used over and over again. It is generally a short section providing background information on the press release issuing company or organization.

Media Contact Information

This section contains the contact information like name, phone number, email address, mailing address, etc for the media relations contact person. For good credibility, the email address should be the same as the organization the press release is about. For example, if the press release is about an organization with a website called abcd.com, then the email address should be email_address@abcd.com.

General Tips

A press release should be written in third person. Instead of using we, us and ours, your should be using they, them and theirs.

It is very useful to look at other people's press releases. Feel free to take a look at the most viewed press releases, as it usually gives a lot of insight into how to write a press release.

Press Release sites list:-

1. http://www.prnewswire.com/

2. http://www.prleap.com/

3. http://www.i-newswire.com/

4. http://pressreleaser.org/

5. http://www.1888pressrelease.com/

6. http://www.24-7pressrelease.com

7. http://www.clickpress.com/

8. http://www.freepressindex.com/

9. http://www.free-press-release.com/

10. http://www.marketpressrelease.com/

11. http://www.mediasyndicate.com

12.http://www.newswiretoday.com/

13. http://www.onlineprnews.com/

14. http://www.openpr.com/

15. http://www.scoopasia.com

SEO Techniques: Article submission

Article submission is a powerful internet marketing service in which we write articles related to our industry and then do manual submissions in quality article directories, relevant blogs and content rich websites. For which our website link will appear faster in the Search Engines because these directories are regularly crawled, also get more amount of visitors and backlinks as well which indirectly helps for ranking well in search engines.

But remember Article submission is only helpful if we are submitting unique content on high quality article site.

There are various benefits of article submission including advertising, marketing and publicity of your business on the World Wide Web. Two of the main benefits are:

• Article submissions can enhance and improve the ranking of your online business in search engines byincreasing the quantity of backlinks and PR.
• Another benefit that article submission offers is that of establishing the particular website owner as an expert in their industry. By providing valuable detail and information within articles, it builds the trust of potential customers thereby giving them a reason to visit your website.

5 key points to consider while writing articles

During the process of article submission do not forget to consider below 5 key points. Following these points will meet the purpose of both i.e. your target audience and search engines.

1. Articles should be original and information rich.
2. Articles should be keyword rich but not excessive to the point of keyword stuffing.
3. The average length of articles should be between 500 and 700.
4. Give a unique title to your article with main keyword into it so as to make it easy for web crawlers to identify and classify the topic of your article.
5. Giving subheadings, bullets and numberings to articles make it presentable and easy to read for potential customers.

Article Submission sites list:-

1. http://ezinearticles.com/

2. http://www.articlesbase.com/

3. http://www.articlesnatch.com/

4. http://scriffon.com/

5. http://slashdot.org/

6. http://www.articlebiz.com/

7. http://www.articlecube.com/

8. http://www.articlealley.com/

9. http://www.amazines.com/

10. http://www.articlesphere.com/

11. http://hubpages.com/

12. http://goarticles.com/

13. http://www.articlecity.com/

14. http://www.isnare.com/

15. http://www.articledashboard.com/

16. http://www.articlecontentking.com/

Image Submission in SEO

Image submission is one of the important aspects of social media optimization as well as SEO. Huge companies are now opting for SEO service to channel their product to a large number of potential buyers. It’s not only helps the individual product of a company to reach the prospective clients but also promotes it eventually.

Nowadays, image submission in SEO has gained as one of the easiest and effective ways to build links. The sole principle is that image optimization helps to expand the visibility of the products. Images are inclined to attract more attention than mere statements.

Importance of Image submission in SEO

Image submission is part of Social media optimization and it’s important in perspective of Search engine optimization but there are some important things to keep in mind while submitting the images in directories which i am describing over here.

when you are going to select the image just remember image must be fresh, Copied image or water marked images do not submit in directories because they won't approve your image until you won't use fresh or unique image same as content.

After image selecting you need to be edit the image if you are targeting some key phrases or URL'S so you can show them in image by editing and you can write something interesting that attract visitors, and they can move to your website.

After this editing to process you need some good image directories which can help you to submit your image, so you may submit your images in Flicker, Photobucket, Picasa, etc. Choose high page rank directories and submit your image.

When you are submitting the image give the proper title for image after that you can insert the targeted keywords, good and quality description and you can make the links in description as well as and you can add the your exact location so visitors can search your location through Image.

So these are some useful tips for image submission that is important in image submission and you can get benefit through image submission and you can improve search engine ranking of your website through Image submission.

20 Image Submission sites list

1 http://500px.com/

2 http://imageshack.us/

3 http://imgur.com/

4 http://multiply.com/

5 http://photobucket.com/

6 http://www.care2.com/community

7 http://www.dotphoto.com/

8 http://www.flickr.com/

9 http://www.fotki.com/

10 http://www.fotoblur.com/

11 http://www.kodakgallery.com/gallery/welcome.jsp

12 http://www.panoramio.com/

13 http://www.photoshop.com/

14 http://www.sendphotos.com/

15 http://www.squidoo.com/

16 http://www.webshots.com/

17 https://picasaweb.google.com/home

18 http://www.23hq.com/

19 http://www.s1290.photobucket.com/

20 http://www.shutterfly.com/

Classified Ads Submission in SEO

A classified ads submission is the great and best way to selling products or advertise services. In SEO classified submission count as effective tool. It help webmaster to create back links on their website/or blog with the help of their primary keyword. In return we get quality traffic and quality back links on website.

Classified ads submission is more effective technique when we go through regional. Suppose we want traffic on our website in India and we are submitting ad in American sites, then it is not more effective. Try to collect Indian Free classified Sites List and submit your ad in those sites. You will definitely get huge traffic on your website.

So, here I am going to share some Indian Free Classified Sites List with high PR. Submit your classified ad in these sites and get rich traffic from India region.

100 Free Classified Ads Submission websites List: -

1 http://www.10dayads.com
2 http://www.expatriates.com 6
3 http://www.oodle.com 6
4 http://www.craigslist.co.in 6
5 http://www.olx.in 5
6 http://www.vivastreet.co.in 5
7 http://www.clickindia.com 5
8 http://www.taaza.com 5
9 http://classifieds.webindia123.com/ 5
10 http://www.saralweb.com 5
11 http://www.kugli.com 5
12 http://www.expatads.com 5
13 http://www.sell.com/ 5
14 http://www.tcnext.com/post-free-classified-ads 5
15 http://www.freeads.in 5
16 http://www.franceinlondon.com 4
17 http://www.clpage.in 4
18 http://www.classifiedslive.com 4
19 http://www.epage.com 4
20 http://www.musofinder.com 4
21 http://www.ablewise.com 4
22 http://www.eclassifiedsweb.com 4
23 http://www.hindustanlink.com 4
24 http://www.adoos.in 4
25 http://classifieds.chennaionline.com  4
26 http://classifiedadsunlimited.com/  4
27 http://www.walldirectory.com 4
28 http://www.addlistsite.com 4
29 http://www.pune.khojle.in 4
30 http://www.tips4india.in 4
31 http://www.adpost.com 4
32 http://www.cityad.ws 4
33 http://www.freeadsinindia.in 4
34 http://adpiece.in/classifieds/post-ad 4
35 http://www.classifiedads.com 4
36 http://www.comrite.com 4
37 http://www.arborlist.com 4
38 http://www.myadmonster.com 4
39 http://www.jobhub.com 4
40 http://www.whereincity.com 4
41 http://www.indads.in 4
42 http://www.ibibo.com 4
43 http://www.jicka.com 3
44 http://www.indiacatalog.com 3
45 http://www.ukclassifieds.co.uk 3
46 http://www.ad-mart.co.uk 3
47 http://www.quikr.com 3
48 http://www.annuncitop.com/in/ 3
50 http://www.adsanddeals.com 3
51 http://www.eclassifieds4u.com 3
52 http://www.azindia.com 3
53 http://www.seattleindian.com 3
54 http://www.highlandclassifieds.com 3
55 http://www.webcosmo.com 3
56 www.bbc.net/cgi-bin/suite/classifieds/classifieds.cgi 3
57 http://www.newads.org 3
58 http://www.indiagrid.com 3
59 http://www.88db.com 3
60 http://www.adsglobe.com 3
61 http://www.yatbo.com 3
62 http://www.anunico.in/ 3
63 http://www.freecker.com 3
64 http://www.bokrin.com 3
65 http://www.mixmarket.com/ 3
66 http://www.indialist.com 3
67 http://www.boombastic.org 3
68 http://www.porkypost.com/ 3
69 http://www.ivarta.com 3
70 http://www.buyselleverything.com 3
71 http://www.indiaclassifieds.com 3
72 http://www.classifieds.amlaan.com/ 3
73 http://www.hastogo.com/ 3
74 http://www.abydir.com/ 3
75 http://www.allads.co.in 3
76 http://www.freeclassifiedssites.com/ 2
77 http://www.worldfreeads.com 2
78 http://www.droik.com 2
79 http://takarat.com/openclassifieds/publish-a-new-ad.htm 2
80 http://www.post-ad-here.com 2
81 http://www.sitoshop.co.uk 2
82 http://www.emoment.net 2
83 http://www.zikbay.com 2
84 http://www.freelocalads.in/post-ad/ 2
85 http://www.freeonlineads.com/ 2
86 http://www.desishades.com 2
87 http://www.biggestclassifieds.com/ 2
88 http://www.yadsi.in 2
89 http://www.freeadsglobal.com 2
90 http://www.classifieds-market.net 2
91 http://www.hotfreelist.com/ 2
92 http://www.iwantosellnow.com 2
93 http://www.tirupur.com 2
94 http://www.klist.com 2
95 http://www.abacin.com 2
96 http://www.salesbuddie.net/ 2
97 http://www.dymm.com 2
98 http://www.benefito.com 2
99 http://www.buyandsell.com 2
100 http://www.webdayads.com 2
101 http://www.justlanded.com 7

What are robot.txt file?

Robots.txt is common name of a text file that is uploaded to a Web site's root directory of the Web site. The robots.txt file is used to provide instructions about the Web site to Web robots and spiders. Web authors can use robots.txt to keep cooperating Web robots from accessing all or parts of a Web site that you want to keep private.

For example:

http://www.yourwebsite.com/robots.txt

​Here’s a simple robots.txt file: 

User-agent: *

Allow: /wp-content/uploads/

Disallow: /

1. The first line explains which agent (crawler) the rule applies to. In this case, User-agent: * means the rule applies to every crawler.

2. The subsequent lines set what paths can (or cannot) be indexed. Allow: /wp-content/uploads/ allows crawling through your uploads folder (images) and Disallow: / means no file or page should be indexed aside from what’s been allowed previously. You can have multiple rules for a given crawler.

3. The rules for different crawlers can be listed in sequence, in the same file.

Robots.txt Examples

This rule lets crawlers index everything. Because nothing is blocked, it’s like having no rules at all:

User-agent: *

Disallow:

This rule lets crawlers index everything under the “wp-content” folder, and nothing else:

User-agent: *

Allow: /wp-content/

Disallow: /

This lets a single crawler (Google) index everything, and blocks the site for everyone else:

User-agent: Google

Disallow:

User-agent: *

Disallow: /

Some hosts may have default entries that block system files (you don’t want bots kicking off CPU-intensive scripts):

User-agent: *

Disallow: /tmp/ 

Disallow: /cgi-bin/ 

Disallow: /~uname/

Block all crawlers from a specific file:

User-agent: *

Disallow: /dir/file.html

Block Google from indexing URLs with a query parameter (which is often a generated result, like a search):

User-agent: Google

Disallow: /*?

Google’s Webmaster tools can help you check your robots.txt rules.

What is Google Analytics?

Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. It's the most widely used website statistics service.

The basic service is free of charge and a premium version is available for a fee.

Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also tracks display advertising, pay-per-click networks, email marketing, and digital collateral such as links within PDF documents.

Google Analytics features include:

• Data visualization tools including a dashboard, scorecards and motion charts, which display changes in data over time.
• Segmentation for analysis of subsets, such as conversions.
• Custom reports.
• Email-based sharing and communication.
• Integration with other Google products, such as AdWords, Public Data Explorer and Website Optimizer.

Basics of Google Analytics

There are few terms you should know. You’ll see them often in your Google Analytics data, and I’ll use them throughout this post.

Dimensions— A dimension is a descriptive attribute or characteristic of an object that can be given different values. Browser, Exit Page, Screens and Session Duration are all examples of dimensions that appear by default in Google Analytics.

Metrics—Metrics are individual elements of a dimension that can be measured as a sum or a ratio. Screen views, Pages/Session and Average Session Duration are examples of metrics in Google Analytics.

Sessions— A session is the period of time a user is actively engaged with your website, app, etc., within a date range. All usage data (Screen views, Events, Ecommerce, etc.) is associated with a session.

Users—Users who have had at least one session within the selected date range. Includes both new and returning users.

Page views— Page views means the total number of pages viewed. Repeated views of a single page are counted.

Pages/Session—Pages/session (Average Page Depth) is the average number of pages viewed during a session. Repeated views of a single page are counted.

Avg. Session Duration— The average length of a session.

Bounce Rate—Bounce rate is the percentage of single-page visits (i.e., visits in which the person left your site from the entrance page without interacting with the page).

New Sessions— An estimate of the percentage of first-time visits.

Goals—Goals let you measure how often users take or complete specific actions on your website.

Conversions—Conversions are the number of times goals have been completed on your website.

Campaigns—Campaigns (also known as custom campaigns) allow you to add parameters to any URL from your website to collect more information about your referral traffic.

Acquisition—Acquisition is how you acquire users.

Behavior—Behavior data helps you improve your content.